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Using Different Marker Modes

Marker Modes

When a Marker Layer is plotted on the map all of the markers display in Marker mode by default if there are 500 or less records. If there are 500 or more records in the Marker Layer, it will plot in Cluster mode.

Marker Modes

Overview of the 4 marker modes

1. Markers (Default): This is the default marker mode that displays the records as markers on the map.

Note: Marker Layers will plot in this mode by default if they contain less than 500 records.

Marker Behavior: If markers are in close proximity of one another or stacked one on top of another, they will fan out when clicked to reveal all markers underneath or in that area. The screenshot below shows what a user might see when clicking on a marker in this mode.

Marker Behavior

2. Clusters: This marker mode clusters all of the records together based on proximity and zoom level. Clicking on the cluster will display an aggregated tooltip telling the user the number of records that fall within it. If a Number or Currency field is used as a tooltip value in the Marker Layer, these will be aggregated as well. Users also have the option of drawing a boundary and zooming to the markers. This view is recommended for Sales Operations and Marketing when dealing with large sets of data.

Note: Marker Layers will plot in this mode by default if they contain greater than 500 records.

Marker Behavior: Cluster mode shows markers that are in close proximity or stacked on top of one another using the color scale seen below. The two screenshots below show what a user would see when viewing the tooltip of a cluster marker.

The first shows the aggregated information of the cluster.

Cluster 1

The second shows the records in the cluster.

Cluster2

Note: Viewing the list of records is limited to 100 records. If the cluster contains more than 100 records the user will see the following message.

clusteroverload

Cluster Colors
Blue: 2-10 Records
bluecluster
Yellow: 11-100 Records
yellowcluster
Red: 101-1000 Records
redcluster
Pink: 1001+ Records
purplecluster

clusterview

3. Heatmap: This marker mode is used to show record density. Depending on the data layer behind the heatmap, a user can tell where hotspots and gaps are located. Marketing and sales teams use this to identify target markets or areas of expansion.

Marker Behavior: This marker mode takes into account the total number of records on the map and shows a range of heat values representing record density.

Heatmaps

4. Scatter: This marker mode displays all of the records as a dot on the map. It ignores the clustering rule so each record returned by the Marker Layer will be displayed as a dot on the map. This view comes in handy when two data layers are on the map at the same time and need to compared using Marker and Scatter mode.

Scatter

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